WE LEAD WITH A HEART FOR PEOPLE
About Aqua Body Strong
At Aqua Body Strong®, we lead with a heart for people. This passion fuels everything we do—from designing safe, effective aquatic fitness equipment to creating certification programs that empower instructors to lead dynamic aqua fitness classes around the world. We pride ourselves on the relationships we build with our partners by offering personalized support to help them find the right fit for their programming and community.
We believe fitness should empower the whole person—enhancing health, boosting confidence, and building connection through joyful, shared experiences. People today want more than a workout; they want purpose, community, and belonging. And, that’s exactly what we’re here to help create.
Our innovative equipment—including aqua bicycles, aqua boards, aqua trampolines, and aqua combat boxing bags and gloves—supports low-impact, high-intensity workouts for all fitness levels. Our signature classes are fun, results-driven, and rooted in teamwork—building strength, balance, endurance, and focus.
With hundreds of certified instructors leading Aqua Body Strong® classes every day, we’re proud to be part of a global movement helping people move better, feel better, and live stronger—together.
Our Mission
Aqua Body Strong® is committed to creating innovative fitness products, exceptional certification training, and purposeful workouts that promote good health, positive self-identity, and community.
Brand Story
There are some experiences that invariably shape a person. For Aqua Body Strong® founder, Gia Lucy, it was the first time she stood at the edge of the sea gathering up the courage to throw herself in. She dog-paddled out into the surf, was pushed by the whitewash, and for a few sweet seconds floated along in a cloud of meringue. She associates that day with the day her love for water exercise began.
Years later, while working in the resort fitness industry, Gia recognized a gap in what was being offered in aquatic fitness. She saw the need for something more—something that was not only fun, but also truly engaging, challenging, and capable of delivering real health and fitness results.
So, in 2017, she founded Aqua Body Strong® with the goal of inspiring better health, stronger self-identity, and a greater sense of community through aqua fitness. Today, Aqua Body Strong® is recognized as a trusted leader in commercial aquatic fitness equipment and certification training. We’ve had the privilege of bringing innovative, results-driven workouts to pools around the world—made possible by the unwavering support and collaboration of the incredible aquatic fitness community.
My Sincerest Thank You,
Gia Lucy
AQUA BODY STRONG ENVISIONS A FUTURE WHERE
Vision Statement
We drive innovation through ongoing research and development, delivering cutting-edge equipment and training that produce real results—empowering people to build strength, enhance performance, and live healthier, more active lives.
We inspire a global community of instructors and participants who find joy in movement and are motivated by the strength, confidence, and transformation they experience.
We redefine aqua fitness as a dynamic and inclusive training method for all ages and fitness levels—establishing it as a standard in aquatic centers and wellness facilities around the world.